March 12, 2019


Whether your a first-time seller looking to make some profit online, or an already established ecommerce business looking to expand into multiple channels, there are plenty of options for you and your business.  

Here’s a quick setup guide to effectively help you get on your feet on eBay so you can start selling sooner rather than later!

eBay Set Up

The first and main thing you’re going to want to do to establish yourself on eBay is Set Up Your Seller Account.  

You’ll have to put in your contact info as well as payment info, which has several options for you to choose from.  

You can go with Paypal, credit card, or even direct pay; whatever best suits the needs of your business (eBay itself recommends Paypal).

Now you can jump straight to selling by Listing Products!  

eBay offers several options with regards to how you can sell your goods: their infamous Auction option is available, as well as a “Buy-It-Now” option that lets you sell your goods at a fixed price.


The Auction format allows you to set the starting bid for the item as well as the end time and date for the auction.  

Then, you sit back and watch buyers bid on your item! While this can create a driving sense of competition and franticness among the competing buyers that could potentially drive the price to satisfying shores, you could end up getting a lower price for your item than you initially anticipated.


That’s where the assurance of the Buy-It-Now format comes in handy.  

Here, you list the item at a fixed price.

This ensures you get the price you want for your item, albeit at the loss of customers’ control over the price.  

However, you can add a bit of leeway to the pricing by letting customers submit their best offer using the feature sharing the same name.

Whichever format you end up choosing for your item(s), you’d do well to still remember some things that apply regardless of the format.

  • Use your best pictures for the product listings

  • Write the best descriptions you can to draw customers to your product


Using eBay does not come without its costs.  

The first 50 items listed each month are free; beyond those, each item lands itself a $0.30 Insertion Fee.  

There’s also a Final Value Fee: once the item sells, this fee is calculated with the final price plus shipping costs.


There are a few different options when it comes to shipping through eBay.  

You can handle the shipping yourself, but keep in mind that everything still needs to be ran through eBay anyways so that the buyer can track their package.  

That’s why using eBay’s own shipping labels is the more popular option, which automatically track everything along the way.

Selling on eBay is a relatively straightforward progress, and a great arena to expand into if you’re considering multi-channel sales.  

But as great as eBay is, it isn’t the only option when it comes to selling your products online!

We have setup guides for Walmart and Shopify, as well as several helpful articles dealing with selling on Amazon.  See which one works best for your business!

Also in eCommerce Info

7 Most Important eCommerce Metrics For The Online Entrepreneur
7 Most Important eCommerce Metrics For The Online Entrepreneur

July 02, 2020

How can a business owner know exactly which eCommerce metrics are most important?

Continue Reading

5-Step Plan for Online Retail Marketing After Coronavirus Lockdown
5-Step Plan for Online Retail Marketing After Coronavirus Lockdown

June 18, 2020

As some states begin to lift stay-at-home restrictions, entrepreneurs remain uncertain about online retail marketing after coronavirus. As public life slowly reemerges, the marketing "do's and don'ts" may seem blurred.

Though times are uncertain, post-COVID business recovery will flow smoothly if you carefully prepare your marketing plan, and then implement it effectively to your consumers. Here are five important points for consideration that will help you successfully do so.

Continue Reading

4 Things You Need To Know About The Walmart & Shopify Partnership
4 Things You Need To Know About The Walmart & Shopify Partnership

June 15, 2020

It was difficult to miss the internet chatter early this Monday morning regarding the newly announced Walmart and Shopify partnership.  What exactly does this entail for the smaller Shopify owners out there? Here are the most important details about this exciting, new eCommerce partnership, and the answers to all of your burning questions.

Continue Reading